Etteplan strategy

Increasing value for customers

The target of our strategy is to create higher value for our customers and support them in the industrial change. The strategy’s three key elements are Customer value, Service solutions are Success with people. We have defined the constant development of service solutions, digitalization and international growth as the key growth areas. Through these we aim to reach our financial targets and become a EUR 500 million company by 2024.


Purpose, vision and values


A purpose tells the reason a company exists. Etteplan’s purpose is:

We help our customers to create better world through engineering, innovation and digitalization.

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Acquisitions play a key role


In acquisitions our focus is on increasing our competence capital and geographical expansion. Following our recent acquisitions, the customer can obtain all equipment and plant engineering, technical documentation and related digitalization services from the same provider.

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Etteplan strategy


Digitalization, accelerating technological development and lack of engineering resources are key industry trends which are affecting both Etteplan’s and our customers’ operations.

The target of our renewed strategy for years 2020-2022 is to create higher value for our customers and support them in the industrial change.


Key elements of the strategy

The strategy has three key elements: Customer value, Service solutions and Success with people.

Customer value element: the target is to further increase the customer value. By understanding the customer’s business, utilizing our wide expertise, new innovations and technologies we can create even higher value service solutions to our customers and help them to improve their business.

Service solutions element: the target is to develop service solutions which combine technologies, efficient processes, versatile expertise and world-class engineering tools and methods. We strive to bring new technologies as part of our service solutions and through that improve the customer value.

Success with people element: the target is to maintain, develop and attract talented employees, with whom, and in collaboration with our customers and partners, we will succeed in executing our strategy


Key Growth areas

Etteplan has defined the constant development of service solutions, digitalization and international growth as the key growth areas:

1. Constant development of Service Solutions

  • Technology solutions as part of Service solutions
  • Digital technologies in a key role

2. Digitalization

  • Development of digital services
  • Supporting customers in digitalization
  • Strengthening software development capabilities

3. International growth

  • Expanding our full service offering to all current markets
  • Growth in Central Europe and in Asia, especially in China

Etteplan strategy

Etteplan story

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Purpose, vision and values

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Financial targets

Etteplan updated its strategic and financial targets in December 2019. The targets for growth and profitability remained unchanged. Read more


In acquisitions, which play a key role in our strategy, our focus is on increasing our competence capital and geographical expansion.   Read more

Board of Directors & Management

Operating environment


Etteplan has set the standard in engineering design for 30 years. The company has been a pioneer in the development of engineering design and methods as well as new business models. 

Events & webinars

Corporate responsibility

At Etteplan, corporate responsibility is at the core of our day-to-day business as we design hundreds of sustainable solutions for the world’s leading machinery and equipment manufacturers every year. Our highly skilled personnel play a crucial role in fulfilling our customer promise.

Financial responsibility

Etteplan’s operations have significant economic impacts on many different stakeholders. We pay taxes, wages, dividends and financial expenses and we purchase products and services. Etteplan’s financial performance has been strong for several years now, and our revenue and operating profit continued to grow in 2019. Etteplan’s revenue grew by 11.3 per cent and was EUR 263.3 million (236.5). Our operating profit (EBITA) rose to EUR 26.0 million (22.6). We pay taxes on our profits in all of the countries that we operate in. Read more

Personnel and social responsibility

Personnel and leadership development, providing career opportunities and treating employees equally are at the core of Etteplan’s human resource management. Etteplan’s Code of Conduct is the foundation of the company’s human resource management. Read more

Environmental responsibility

The day-to-day work of Etteplan’s environmental management is based on the standards specified in the ISO 14001 environmental system. The goals of our environmental policy include minimizing the environmental impacts of our own operations, training our personnel to recognize the environmental impacts of their work, and helping our partners observe responsibility in environmental matters. Read more


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Code of Conduct

We want our employees and partners to be proud to work with us, and we want to create well-being for all our stakeholders, based on our values of customer-orientation, proactiveness and attractiveness. This is why we have written this new Code of Conduct. Its purpose is to clearly present and communicate our common set of ethical values and business principles to all employees, stakeholders and partners, as well as to provide guidance in our daily business. Read more